MELBOURNE | Noosa’s popular Betty’s Burgers & Concrete Co. launched in Melbourne in December, and from almost day one, had queues outside the door. While the queues have died off since then, the place is still very popular, which begs the question of why? There’s no shortage of quality burgers in Melbourne, or indeed within a 10 minute walk in any direction from Betty’s. We recently asked whether Melbourne had reached “peak burger”, but it would appear that the answer is still no.
Betty’s originated in Noosa and has since opened two other stores. The Melbourne store is the first store to open outside of Queensland, and with a Sydney store and two more Queensland stores scheduled to open in the coming months, owners David Hales, Nik Rollison and Michael Tripp have big plans. They want to bring a little pieces of Noosa to those elsewhere in Australia, and this is reflected in the fit out of the store, which resembles a laid back beach shack. It comes together nicely, and feels different from the CBD atmosphere outside.
The burgers themselves are characterised by their simplicity – the Betty’s Classic contains beef, lettuce, tomato, onion, cheese and Betty’s special sauce, with other options like fried chicken, pork belly and mushroom also available. You can also get your burgers ‘raw’, wrapped in lettuce instead of in bread. We tried mini versions of all of the burgers and they were all very tasty. Not really any different than what’s already out there, but tasty nonetheless. Sides consist of the usual fries and onion rings, but get to the drinks menu and the one thing that stands out are the concretes, a sort of frozen custard thickshake.
There are other places that do concretes in Melbourne, but the sheer variety of options at Betty’s is impressive. You can choose from a base of chocolate, peanut butter, vanilla, strawberry, caramel or (our favourite) chocolate peanut butter, and add to that your choice of over 20 ‘mix ins’ like cookie dough, peanut brittle, Persian fairy floss and M&Ms. Betty’s is licenced, so you can also get wine and beer, including local Sample lager on tap.
Betty’s Burgers & Concrete Co.
97 Elizabeth Street
Telephone: (03) 9642 5823
Mon – Sun: 10:00am to 10:00pm