Van Gogh Alive Immersive Art Exhibit Comes To LUME Melbourne

MELBOURNE | Van Gogh Alive is the world’s most visited multi-sensory art experience. It’s toured over 50 cities around the world, and now it’s Australia’s turn. It launched in Melbourne yesterday at The LUME Melbourne, the new purpose-built permanent immersive gallery space at Melbourne Convention and Exhibition Centre.

It’s a beautiful large room, with detailed images projected onto eleven-metre high walls and the floor. See Van Gogh’s art come to life as it’s animated and synchronised to music, light, smell, and taste.

For such a large, open space, the experience is surprisingly intimate. The experience whisks you away to nineteenth century Netherlands, Paris, Arles, Saint Rémy and Auvers-sur-Oise. See famous artworks such as Starry Night and Sunflowers, and a whole lot more. There’s also immersive artworks from modern Australian artists to compliment Van Gogh’s work.

If you’re hungry or thirsty, Café Terrace 1888 is a cafe that’s located withing the exhibit itself, and is a real life recreation of the famous painting.

Along with Melbourne, you can also see Van Gogh Alive in Brisbane at the moment. Keep an eye on the official Van Gogh Alive website for news on when it’ll be hitting other Australian cities.


Van Gogh Alive

Where: The LUME Melbourne. 5 Convention Centre Place, South Wharf VIC 3006
When: 1 Nov 2021 to 1 May 2022
Cost: Children, $29.00. Adults, $39.00

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